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Hard says he has seen his buddies killed by roadside explosives, his mom break down in tears, and his marriage shatter. "That's part of the deployment as well," he says. "I was married for nine years and was deployed to Iraq. Deployment won." His music offers a vivid portrait of a lover and a fighter, moving through everything from killing Iraqi combatants to hyping hyphy. It's a combination you never hear on the airwaves, where materialistic images of street life prosper. As he lays plain on "Real Soldier," Hard has little patience for players who use the lingo but are unwilling to serve on the battlefields. "When I heard that Destiny's Child song 'Soldier,' I was like, 'They're totally describing someone who's not a soldier,'" says Hard, who is known to the U.S. Army as Jeff Barillaro. "They're talking about the 'gleamin' grill' — that's not us. We didn't shed blood just for people to use our name to make themselves look better. Why don't you pick up that rifle and stand close with me and then you can say that."
Hard's words may read like threats, but over the phone they come across differently. This is simply a guy who is military by birth — his grandfather served in World War II, his father in Vietnam, and his uncle in Iraq. He was the kid growing up wearing camouflage and Army shirts. Speaking from the military base in Fort Bliss, Texas, where he's currently stationed, he says he first enlisted in the Army in 1995 and has served in Iraq twice, returning home in October 2006 after working as an armor crewman on a M1A1 main battle tank. He takes common naiveté about his lifestyle in stride. "Coming up in Vallejo, a lot of my friends will be like, 'You'll be all right, you're already from a combat zone,'" he says. "And I tell them our streets here are nothing like the streets [in Iraq], so please don't compare the two. A lot of people got that all mixed up."
Hard's teenage dreams didn't only come in camouflage. He was also weaned on the Bay's big rap daddies — E-40 and Too $hort are both name-checked on The Deployment — and he's been grabbing stage mikes since he was 21 (he's now 31, although when we first spoke he gave his age as "27, almost 28." When I catch him in the fib, he says with a laugh that his friends are always giving him shit for making himself younger on his MySpace page, where he's gone as young as 25.) When Hard last left for Iraq in 2005, he brought minimal recording equipment — a laptop, ProTools, and a microphone. All the extras, from beats to backing vocals, came via e-mail courtesy of producers from across the country — either friends or fans who saw his plea for music on his MySpace page. Vallejo native Baby Bash even brought his Houston protégés Da Stooie Bros. to rap on "In da Bay."
"In da Bay" is my favorite song from The Deployment — it's a love letter to regional goodies like poppin' collars, "ghost-riding our whips," and yadidamean as much as the Golden Gate Bridge and Oakland Airport. It's the perfect playful ode to the area, recorded in the least likely of environs. I can picture Hard performing the track at the talent shows he describes winning in Iraq, and making all his East Bay Army buddies homesick. The Yay Area shoutouts are brief respites from The Deployment's graver subjects, which are no less compelling even in Hard's grief. "Walk with Me" starts with a light piano melody interrupted by sirens and stormy sound effects. Hard moves through his morning routine — kissing his family's picture, talking to God — before taking a sharp turn into a "death trap" where his mood is bleak but resolute. "Butterflies in my stomach, I hope nobody else notices," he raps. "I look to my left, I see my soldiers so young/They can't forget what they see here/But we've gotta be strong."